The launch of TeeCee is part of a strategic initiative to service today’s impatient, digital-native customers, with a seamless near-human experience, across digital devices. The multi-use case and context-aware TeeCee is equipped with superior NLP (Natural Language Processing) capabilities for better understanding of user intent and offering appropriate services.
TeeCee is built in association with Senseforth’s proprietary conversational AI platform for Intelligent assistants that mimics human cognitive ability in understanding and actionizing user intent.
Speaking on the launch, Amit Madhan, President & Group Head – Information Technology & E Business, said, “Thomas Cook India has always been at the forefront of cutting-edge digital innovation that focuses on seamless customer experience. I am hence truly excited with the launch of TeeCee – a first of its kind chatbot offering customers a near human experience. Our phased roll out in this digital evolution will enable end-to-end Forex transactions, which will be followed by Holiday and Visa service capabilities. TeeCee is a key step in our transformational journey to serving Digital First customers better.”