We recently introduced ‘Easy Payment Plan’, a unique offering enabling our consumers to book their dream holiday with just a token payment of 10%. The balance 90% payment is then made prior to receiving the final handover of their travel related documents, before departure.
According to our internal data, the majority of Indian consumers plan their summer vacation several months (3-6 months) in advance. Further highlighted, was a growing trend of consumers seeking flexible payment options for their tours. In an initiative to provide convenience and flexibility, the Easy Payment Plan takes away the worry about upfront payment with an easy paced payment plan: a minimal 10% booking amount. Through this initiative, we aim to significantly reduce the burden of paying for holidays in one go, while encouraging consumers to enjoy planning their dream vacation.
Rajeev Kale, President & Country Head – Leisure Travel, M.I.C.E & Visas, Thomas Cook (India) Ltd., said, “Indian consumers are increasingly looking for easy payment options while booking their holidays. Hence, our teams have conceptualised the Easy Payment Plan that empowers customers to pay for their holiday with merely a 10% token amount and enjoy the flexibility of paying the balance 90% only prior to receiving the final handover of travel documents, before departure. This will significantly reduce the burden of paying for holidays in one go, while encouraging consumers to enjoy planning for their dream vacation without any hassle.”