{"id":15656,"date":"2023-03-20T11:27:34","date_gmt":"2023-03-20T11:27:34","guid":{"rendered":"http:\/\/pulseonline.co\/?page_id=15656"},"modified":"2023-03-20T11:27:52","modified_gmt":"2023-03-20T11:27:52","slug":"thomas-cook-india-and-sotc-focus-on-the-phygital-hybrid-customer-seeking-convenient-digital-access-but-with-a-personal-touch","status":"publish","type":"page","link":"http:\/\/pulseonline.co\/index.php\/thomas-cook-india-and-sotc-focus-on-the-phygital-hybrid-customer-seeking-convenient-digital-access-but-with-a-personal-touch\/","title":{"rendered":"Thomas Cook India and SOTC Focus on the Phygital-Hybrid customer seeking convenient digital access but with a personal touch"},"content":{"rendered":"<p style=\"text-align: center;\"><span style=\"color: #0000ff;\"><strong>We Launch\u00a0 A Live Video Platform to enable real time connect with Holiday Consultants<\/strong><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #0000ff;\"><strong>Avoids the hassle of downloading apps\/software<\/strong><\/span><\/p>\n<p>In a strategic endeavour that capitalises on an increased demand to accelerate bookings, Thomas Cook and SOTC have introduced a unique feature to our marketing campaigns. The innovative <strong>Live Video Connect<\/strong> platform on the Companies\u2019 campaigns seamlessly connects customers directly with holiday experts via a video call and chat, without having to download any added apps or software.<\/p>\n<p>The Live Video Connect is yet another initiative that reiterates our accelerated digital transformation. The customer empowering feature enables a one-on-one contact\/discussion with our experts in real time, without having to download additional software\/apps or visit a physical store. An added advantage is that the customer can choose a time slot as per his\/her convenience. The screen share functionality allows the holiday expert to explain details of products and options, to facilitate\u00a0 the choice of an apt holiday or co-curate an itinerary as per the customer\u2019s preference\/interest.<\/p>\n<p>The QR enabled Live Video Connect forms an intrinsic element of our CX strategy. The innovative technology creates expanded reach to newer highly viable source markets across India\u2019s metros, mini-metros, and tier 2 and 3 markets, without the necessity of physical infrastructure.<\/p>\n<p><strong>Two Easy Steps:<\/strong><\/p>\n<ul>\n<li>Step 1: Scan the QR code<\/li>\n<li>Step 2: Input details (name\/phone number\/email) and connect directly; or choose a preferred time slot for a call<\/li>\n<\/ul>\n<p><strong>Abraham Alapatt, President &amp; Group Head &#8211; Marketing, Service Quality, Value Added Services &amp; Innovation, Thomas Cook (India) and SOTC Travel said, <\/strong><em>\u201cAt Thomas Cook &amp; SOTC, we are focused on Customer Centric innovation to keep pace with the ever-evolving Indian customer. The launch of our Live Video Connect platform is yet another initiative in line with this commitment. <\/em><\/p>\n<p><em>The Live Video Connect aims at fulfilling the need of a rapidly growing tribe of &#8220;Hybrid&#8221; customers who seek the convenience of real time digital access combined with the personalisation of a real life expert holiday consultant, making this the most convenient way to plan your next holiday!\u201d<\/em><em><br \/>\n<\/em><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We Launch\u00a0 A Live Video Platform to enable real time connect with Holiday Consultants Avoids the hassle of downloading apps\/software In a strategic endeavour that capitalises on an increased demand to accelerate bookings, Thomas Cook and SOTC have introduced a unique feature to our marketing campaigns. The innovative Live Video Connect platform on the Companies\u2019&#8230; <\/p>\n<div class=\"link-more\"><a href=\"http:\/\/pulseonline.co\/index.php\/thomas-cook-india-and-sotc-focus-on-the-phygital-hybrid-customer-seeking-convenient-digital-access-but-with-a-personal-touch\/\">Read More<\/a><\/div>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"http:\/\/pulseonline.co\/index.php\/wp-json\/wp\/v2\/pages\/15656"}],"collection":[{"href":"http:\/\/pulseonline.co\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/pulseonline.co\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/pulseonline.co\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/pulseonline.co\/index.php\/wp-json\/wp\/v2\/comments?post=15656"}],"version-history":[{"count":4,"href":"http:\/\/pulseonline.co\/index.php\/wp-json\/wp\/v2\/pages\/15656\/revisions"}],"predecessor-version":[{"id":15925,"href":"http:\/\/pulseonline.co\/index.php\/wp-json\/wp\/v2\/pages\/15656\/revisions\/15925"}],"wp:attachment":[{"href":"http:\/\/pulseonline.co\/index.php\/wp-json\/wp\/v2\/media?parent=15656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}