Thomas Cook India Capitalizes on Kolkata’s High-Potential Market with the Launch of its Store in New Town

With a strategic intent to capitalise on the strong and growing demand from Kolkata, Thomas Cook (India) Limited, inaugurated a new branch in the high potential market of New Town and its surrounding catchments. In addition to the customers from the city of Kolkata, the new branch will also service customers from the surrounding catchments of Action Area 1, 2 and 3, and Rajarhat. The new outlet expands Thomas Cook India’s network to 8 locations in the city and state.

New Town’s position as an important market offers a range of valuable consumer segments including – business professionals, families, couples, Young India’s millennials, Gen Z, and seniors alike. Thomas Cook’s new outlet offers end-to-end travel services: International & Domestic Holidays (Group Tours, Personalised holidays, Cruises, etc.), Value Added Services like Travel Insurance, etc.

Kolkata Travel Trends for the festive season

Top destinations:

  • International: Japan, Europe’s Switzerland, France, Finland, Spain-Portugal, Czech Republic-Hungary, Australia, Finland & Scandinavia and Kenya
  • Domestic: Kashmir, Ladakh, Himachal, Andamans, North-East
    • Holiday duration has increased from 3 days to 5 – 8 days for short trips; from 5 days to 10 -15 days for longer trips
    • Emergence of fresh new destinations: Azerbaijan, Georgia, Uzbekistan, Kazakhstan, Vietnam, Japan and South Korea
    • Top traveller segments: Multi-generational families, couples, Young India’s millennials & GenZ, GenS (seniors)
    • Top source markets for Pujo Tourism: West Bengal Cities like Kolkata, Siliguri & Durgapur & adjoining States Assam, Bihar, Jharkhand & Odisha

Contact Details:

Thomas Cook (India) Limited
AI/153/11, Pre No-07-0018, Action Area 1,
New Town, Near Ahirini Market
Rajarhat, Kolkata 700156
Phone No- 9167098613

Rajeev Kale, President & Country Head – Holidays, MICE, Visa, said, “Kolkata is an important source market for us, and we deeply value our discerning customers who are passionate about travelling! Durga Pujo is a very special festival for our customers from the City of Joy and so, we have selected this Pujo season for the inauguration of our Gold Circle Partner franchise outlet in New Town. This central location will offer easy access and seamless services – right to our customers’ doorstep! We have introduced a range of unique tours designed to delight our Bengali customers this festive season. On behalf of my Team, I extend a warm welcome and special Pujo greetings to our Kolkata customers, and look forward to helping them plan memorable holidays, both domestic and international.”

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