Do you travel only in the summer? Or does the season not really matter anymore? The Indian consumer now seems to think so! Moving beyond the traditional Summer vacation. India’s new age travellers are displaying a strong and growing appetite for travel during Autumn/Fall to enjoy nature at its best, with pleasant weather and the resplendent colours of autumn, giving the destination a distinctive appeal. In order to maximise the potential of the yet under-leveraged season, Thomas Cook India has launched an array of special Autumn tours.
With Europe recording extreme summer temperatures due to global warming/climatic changes, the autumn season is finding considerable appeal among India’s new age travellers. Autumn’s pleasant/moderate weather (in between the heat of summer and cold winters), its picturesque backdrop with green leaves changing colour to a myriad shades of ochre, orange, red and burgundy, make it visually mesmerizing. Autumn also offers travellers the opportunity to indulge in fun outdoor activities like hiking, camping, road trips, among others. Being off-peak, this season offers India’s value seekers a truly affordable travel experience.
Thomas Cook India’s air-inclusive Autumn group packages start from Rs 89,900 per person* for a 7 day Europe tour (*twin share basis). The destinations on offer include favourites like Switzerland, France, Italy, Germany, UK & Ireland, Czech Republic, Austria, Hungary, Scandinavia, as well as emerging options like New Zealand, Japan, South Korea, Canada and China.
Rajeev Kale, President & Country Head – Holidays, MICE, Visa, said, “Indian travellers have become truly experimental and we’ve observed a marked shift in travel seasons- Autumn is attracting a growing interest with its spectacular changing colours and pleasant weather making it a traveller’s delight. With an 18% growth in demand for autumn, the launch of our Autumn Tours is aimed at capitalising on this significant yet under-leveraged opportunity.”
He added, “Although the demand for such travel is being led by millennials, young professionals, DINKS and families, it is also noteworthy to see that consumers from Tier 2 and 3 cities are also showing interest in autumn travel.”