Desert Adventures Tourism was all set to present its latest product and service portfolio, along with the most recent tourism developments in the region during its participation at the 2018 ITB Berlin.
Peter Payet, Desert Adventures’ CEO, was at the trade show from 7th to 11th March 2018, to personally hold meetings with existing partners and pitch the company’s services to those who were keen to work with Desert Adventures.
The Desert Adventures’ booth was located within the Dubai Tourism Stand at Hall 2.2/100 at the Exhibition Grounds of ExpoCenter City, Messedam, Berlin.
“Going to annual trade exhibitions like ITB Berlin not only helps us position our company and our destinations better in the global travel industry, it also allows us to evaluate the prevailing market dynamics. Meeting up with existing and potential partners and clients is something we look forward to every year,” said Peter.
ITB Berlin is one of the world’s leading travel trade shows, drawing in thousands of industry stakeholders every year. In 2017 a total of 10,000 companies and organizations from 184 countries exhibited their products and services to around 169,000 visitors, who included 109,000 trade visitors.